From a newly born initiative to manufacture soap in 1952 on manual production line to the newly launched range of frozen food products, the Sufi Group has been standing strong and consistent, evolving the quality of life for millions and sharing lives together with the best quality products.

This vast amount of consumer confidence and positive feedback from national distributors, trade and millions of consumers across all parts of the country led Mr. HadayatUllah Sufi, the Former Chairman of the Group, to venture further into the FMCG market and set up other industries, to meet the burgeoning demands of the consumers. This paved the way for the diversification of the Sufi Group into various industries.

Maintain world class quality with sheer determination, hard work and strict adherence. Increase our footprint by building trust in the minds of our customers while maintaining a positive outlook towards business ethics. Enrich lives with quality, purity and trust. Power happiness and transparency with a dedicated team of professionals. Promote corporate citizenship through provision of a safe workplace and protection of the environment. Achieve technological leadership by being an efficient supply chain driven by innovation and change. Ensure timely action to achieve maximum benefits from available opportunities and resources.

Our name being held in high regard in terms of quality products and safety optimisation, we promise to create a difference in everyone’s lives with esteemed quality products. We aim to satisfy every customer and offer consistency in providing excellence with commitment and dedication. We sincerely aim to maintain a solid trust with our consumers with our passion to lead with ambition.

With the objective of ensuring quality from Farm to Fork, Sufi Group is pursuing backward integration and envisions becoming a completely vertically integrated organization. Our research and development professionals continually thrive on innovation, paving the way for new product development. As a company, we are guided by a single-minded objective of achieving excellence through world-class innovation.

We are committed to transform the business of consumer goods by accelerating the world’s transition to sustainable consumption. We aspire to invest in a healthier future by delivering quality products at a revolutionary price with quality, purity and trust, while leading the way for socially conscious businesses.

Our aim is to create and promote the broadest collection of healthy products using state of the art and emerging technology. We strive to deliver performance with purpose by offering an affordable solution to home and personal care through innovation and excellence. We are a value-driven business that believes in superior service, consistent performance and enduring trust.

Chairman Sufi Group

Chief Executive Officer of Sufi Group of Companies

Director, Sufi Group

Director of Sufi Group of Companies

Director of Sales & Marketing