
Personal Care
Sufi Soap & Chemical Industries (Pvt.) Ltd
Sufi Soap & Chemical Industries (Pvt.) Ltd is the foundational pillar of the Sufi Group, marking the beginning of a legacy that dates back to 1952. Founded by Mr. Hadayat Ullah Sufi, the company revolutionized the Pakistani soap industry by transitioning from traditional manual production to state-of-the-art automated technology. Today, it stands as a symbol of trust and uncompromising quality, specializing in the manufacture of premium laundry soaps, beauty bars, and essential chemical by-products like high-purity glycerin.
Beauty Soap
Elevate your daily bathing routine with the Sufi Soap Collection, designed to provide the perfect balance of deep hygiene and skin nourishment. Whether you need powerful germ protection or a gentle, moisturizing cleanse, our high-quality soap bars deliver a rich lather that leaves your skin feeling refreshed, healthy, and thoroughly clean. Available in two specialized variants to suit your family’s needs:

Sufi Classic Beauty Soap
Your daily dose of luxury. Infused with skin-conditioning agents, this beauty soap creates a creamy lather that maintains your skin’s natural moisture. It leaves your skin feeling velvety soft and smooth, making it ideal for those who prioritize hydration and a delicate, fresh scent. These are available nationwide in blue, pink and white variants as well as 3 different sizes.

Sufi Carbolic Bath Soap
The ultimate hygiene shield. This antibacterial soap is specially formulated for deep cleansing, effectively removing stubborn dirt, oil, and body odor. It is the best choice for active individuals seeking maximum protection against germs and environmental pollutants.
Handwash
Upgrade your hand hygiene with Sufi Classic Liquid Handwash, the ultimate solution for germ protection and skin nourishment. Specially formulated to remove dirt and bacteria while maintaining your skin’s natural moisture, our liquid hand soap ensures your hands stay healthy and hydrated throughout the day. Available in two premium variants, Sufi Classic offers a spa-like experience with every wash:

Sufi Classic Silky Touch
Enriched with moisturizing cream, this variant is designed for deep hydration. It leaves your skin feeling velvety soft and smooth, making it the best handwash for dry skin.

Sufi Classic Blossom Glow
Infused with a vibrant floral fragrance, this variant revitalizes your senses while leaving a radiant, fresh scent. It’s the perfect choice for an energized, clean feel.
Oral Care
Upgrade your family’s oral hygiene with the Sufi Dent’Oral Oral Care range. Our high-performance toothpaste and specialized toothbrushes are engineered to provide a professional-grade clean, ensuring healthy gums, strong enamel, and a brighter smile for all ages.

Dent’Oral Ultimate Cavity Protection Toothpaste
Dent’Oral Fluoride Toothpaste is your daily defense against tooth decay and plaque. Formulated with active fluoride, it strengthens tooth enamel and remineralizes weak spots to prevent cavities before they start.
Dent’Oral Specialized Toothbrushes
A great toothpaste needs the right tool. Our Dent’Oral Toothbrushes are designed with high-quality bristles to provide a thorough yet gentle cleaning experience.

Dent’Oral Adult Variant
Features multi-angled bristles and an ergonomic grip to reach back molars and effectively remove plaque while being gentle

Dent’Oral Kids Variant
Specifically designed for smaller mouths, this brush features extra-soft bristles and a fun, easy-to-hold handle to make brushing an enjoyable habit for children.













